To develop the North American market, foreign traders must understand this knowledge

Core tip: North America has the largest purchasing power in the global consumer market, and the import demand is quite large. How can we give up the North American market for foreign trade? However, the competition in the North American market is also very fierce, and the supply of products is basically saturated. To develop North American customers, one must be familiar with this market and be good at using some skills and tools in order to have efficient returns.

To develop the North American market, foreign traders must understand this knowledge
To develop the North American market, foreign traders must understand this knowledge

In the global consumer market, North America’s purchasing power is second to none, and the import demand is quite large. How can foreign trade abandon the North American market? However, the competition in the North American market is also very fierce, and the supply of products is basically saturated. To develop North American customers, one must be familiar with this market and be good at using some skills and tools in order to have efficient returns.

Combined with years of foreign trade experience, first popularize the characteristics of North American market:

1. Single language and culture Apart from Quebec, Canada, which uses French, English is the common working and living language in North America. Therefore, after work, we should improve our English level and know more about the spoken English commonly used by North Americans.

2. The product quality is top priority North Americans attach great importance to the quality of their products and complain about any mistakes. Therefore, no matter the sample or the final delivery, the quality must be strictly controlled. Americans, in particular, are always most concerned about the quality of goods, followed by packaging and finally price.

3. North American customers have a good reputation.
Generally, payment is made after delivery or a copy of bill of lading is provided, and customs clearance in North America is relatively simple. Some U.S. customers have an interesting feature. They will surprise you. When sending samples, they say they don’t need sample fees, but they will still give you more money. What’s more, if you want him to make a deposit, he will call you the full amount.

4. North American customers mostly like to use Google to search for supplier information.
Therefore, we must manage our websites well, use Google’s trend to select some precise keywords with large search volume, publish more product information on foreign trade websites, improve product exposure and Google ranking of keywords, so that North American customers can see our products when Google searches.

5. UL Certification is required for some products exported to North America For example, building materials, fire protection equipment, heating and ventilation equipment, flammable gas equipment and so on all need UL certification. UL certification is mainly divided into two types, one is C-UL mark (also called ULC) according to Canadian safety requirements; One is the C-UL US sign (also known as CULUS), which meets the safety requirements of both canada and the united states. It depends on which country you export, and of course the safest is Canada and the United States.

6. North Americans pay special attention to festivals, such as Christmas Therefore, before Christmas comes, we can prepare some gifts for the customers and old customers who are in contact with us to close the relationship. Europeans and Americans still attach great importance to details. Maybe a small gift can capture their wavering hearts.

The development of North American customers can help shorten the development time and improve the signing rate with some tools:

North American Free Customs Data: https://www.tradesns.com/business_info.php. Some North American buyers’ names, contact names and contact information can be obtained directly. You can search for the “Top 6 of Product Keywords or HS Codes” in the search box above to find out the global buyers and contact information of a product.

North American B2B Platform and Yellow Pages Website: http://www.mfgtrade.com/,http://www.thomasnet.com/, http://www.topten wholesale.com/,http://www.superpoages.com/. They are all well-known websites. By selecting the corresponding product categories, many potential North American customers and their contact information can be found.

 

Original Artical,Author:China Trade Agent,if repost,please give references :https://offers-bg.com/develop-the-north-american-market/

Like (1)
Previous November 9, 2019 7:39 pm
Next November 9, 2019 7:44 pm

Relevant Recommendation

  • Foreign trade worries: because I offered to pay for the sample freight, the customer attacked me personally

    Foreign trade salesmen will contact with all kinds of customers every day. There are many different things in the world. Customers from all over the world are different. Some customers are of high quality, while others make people speechless.What I want to share today is very sad, because I proposed that the freight of the sample should be paid by the customer, which led the customer to attack me personally. Such a thing is really impolite. Although doing foreign trade for many years, there are very few customers who openly carry out personal attacks and at most secretly scold them in their hearts. . .In particular, a few hundred dollars of sample freight can reflect such a strong reaction, which is quite speechless. Listen to me slowly. Samples will be requested immediately after the first reply. It can be said that this customer has the typical characteristic of an insincere customer: in the first letter of reply, he directly asked for samples. The day after I sent the letter, I received a reply from customer j: We are very interested….

    November 9, 2019
    6900
  • How do you write letters for foreign trade? Is your foreign trade letter qualified?

    Many people often receive marketing mails with various customs data. The instinct of many people is not to believe this kind of data, because it subverts the thinking of foreign trade business development customers and makes it easy for you to obtain information from many importers. If you receive this kind of mail once a week, you will be bored to death. However, let’s change our thinking. If I sell customs data, see how I can attract the attention of potential customers: First email: List the bill of lading data of North American customers exported by your company last year, the name of the buyer’s company, intercept only a small piece, and then tell you, try the power of customs data development customers, it has real data to convince you. This letter is somewhat curious to you, and you have actually found my North American client. However, it is still not completely believed and did not reply. All right, let’s go on! Second email: We have listed customers for you. They may be your peers and your competitors. They are…

    November 9, 2019
    1.2K0
  • From foreign trade salesman to boss, I rely on this

    If one word is used to describe the foreign trade industry, then this word should be “busy”. Foreign trade friends, whether newcomers or old birds, supervisors or bosses, eight out of ten, are in a very busy state. But while getting busy, many people forget what they are doing, more orders and better customers. Or is it a bigger market? Most people move forward like headless flies. As for strategy, not to mention, they all take one step at a time. This article by “Julius Caesar” in the rice circle may enable you to find out your own position. He will help you to plan clearly what to do at any stage from the beginning to the end of your career. Foreign trade is not a good path, it can only be a career. Only in this way can one be a career. What I share with you today is: as a foreign trader, how should we plan our career development? Can you plan your own development path with half the effort and do you have any reliable models or…

    November 9, 2019
    6390
  • Foreign trade salesman must know foreign trade finance knowledge

    The requirements of sales personnel and sales management personnel engaged in foreign trade are: in sales activities, the calculation of payment for goods should be accurate, the settlement of payment for goods should be timely, and the clearance of arrears should be vigorous. The final result of sales activities will be reflected in financial data. As a salesperson (especially a sales manager), in the process of carrying out sales work, he or she will inevitably encounter problems related to finance, such as payment, settlement, budget, etc. Obviously, a good financial knowledge background will help him or her to carry out all kinds of work smoothly. Therefore, we want to remind everyone that mastering the following foreign trade finance knowledge can make your foreign trade work more smoothly. Common means of payment and settlement There are the following common means of payment and settlement in China: Bills of exchange: including bank bills and commercial bills (commercial bills also include bank acceptance bills and commercial acceptance bills).Bank promissory note: includes fixed bank promissory note and non-fixed bank promissory note. Cheques: including cash…

    November 9, 2019
    5700
  • What materials should be prepared for the construction of foreign trade websites?

    Many foreign trade partners are planning to build a foreign trade website, but they have no way to start. The most frequently asked question is, what information should they prepare? Today, I’d like to talk with you about what materials need to be prepared to build a foreign trade website. I. Establishment of Foreign Trade Marketing Station-HomePage 1. Banner Design of Website Banner Design Concept: Beautiful and atmospheric, because the first thing customers usually see when entering the website is Banner. A good-looking Banner can highlight the brand value of the enterprise and make customers feel professional. Banner size: suggested size is 1920px*460 or 480 or 500px Number of Banners: There is no need to design too much, because customers don’t spend much time watching Banners and mainly look at the content introduction at the bottom of the website, so three (or even one) is enough. Banner content: can show the company’s advantages (industry experience, production capacity, quality control, etc.), but also can show products (product appearance advantages, quality advantages or price advantages, etc.) Collation of Banner Data: Create a…

    November 12, 2019
    6270
  • Practical Operation of Foreign Trade: How to Ask Customers’ Views on Quotation

    Under normal circumstances, it is of little use if there is no order to rush, but be sure to ask. Guests interested in your products and company will contact you automatically, regardless of the length of time. If you follow up with customers who are not interested at all, you will not cooperate. At best, you will make a good impression. I follow up half of the time at will and easily, but I have a bottom in my heart whether I am alone or not. Generally speaking, we should pay attention to follow-up and not push customers, which will not cause pressure on customers. First confirm whether the sample has been received. If received, whether there are any questions, etc. Basically, let the customer approve the product before talking about the next step. If the customer is not satisfied, you can send some pictures of products that sell well in the customer market for reference. After sending the sample, you should send an e-mail to the customer and tell him the approximate arrival time. If there is no news…

    November 9, 2019
    6000
  • Jiangsu’s Economic Data Opened to Large Provinces in the First Three Quarters and Its Pace to the World Becomes More Self-confident

    Since the beginning of this year, downward pressure on domestic and foreign economies has further increased. What is the performance of Jiangsu, a big province with an open economy, in the new situation, new challenges and new opportunities? The latest report card shows that from January to September, Jiangsu’s import and export trade grew steadily, the quality of foreign capital utilization improved, and “going out” became the conscious pursuit of more market players. Jiangsu is more confident in its pace towards the world. Market Optimization, Export Growth to “the belt and road initiative” On October 26, Shen Xi, manager of the second part of the complete set project of Haiqi Group, flew from Nanjing to Bishkek, capital of Kyrgyzstan, with a bid of 35 kg, to participate in the bidding for the renovation project of Kyrgyzstan’s hydropower station on the afternoon of the 30th. Last time, they successfully completed the renovation of the Toktogor hydropower station, ensuring that one third of the generating units in Kyrgyzstan can generate electricity smoothly in winter. Using project contracting to drive foreign trade exports…

    November 9, 2019
    6080
  • Foreign Traders Pay Attention to National Buyers’ Festival Reminders in November

    4th. November In 2005, People’s Solidarity Day was officially designated as a national holiday to commemorate 1612 Russian citizen Kuzma? Minn and Dmitry? Archduke Pozharski led the Russian militia to resist foreign invasion and liberate Moscow from the Polish army. This is the “youngest” festival in Russia. 10th. November The holy day, Eid al-fitr and Eid al-adha are also known as the three major festivals of Muslims around the world. they commemorate the birth and death of Muhammad, the founder of Islam. they are the 12th of March in the Islamic calendar and the 10th of November in the Gregorian calendar this year. November 11th. Every year after the middle of October, many people in Britain wear a small red flower on their chests or fasten it to the front of private cars. November 11 every year is the memorial day of commonwealth countries. not only does the queen lead all walks of life and veterans of the country to lay wreaths on the fallen soldiers, but all parts of Britain hold ceremonies to commemorate all the British soldiers killed…

    November 9, 2019
    6060
  • Foreign trade people must know 13 kinds of certification

    1、CE CE (Conformite Europeenne), CE mark is a kind of safety certification mark, which is regarded as a passport for manufacturers to open and enter the European market. All products with CE mark can be sold in European member states without meeting the requirements of each member state, thus realizing the free circulation of goods within the EU member states. In the EU market, CE mark is a mandatory certification. In order to circulate freely in the EU market, whether products produced by enterprises within the EU or products from other countries, CE mark must be affixed to show that the products meet the basic requirements of the EU Directive on New Methods for Technical Coordination and Standardization. This is a mandatory requirement for products under EU laws. The following products require CE marking: ◆ Electrical products ◆ Mechanical products ◆ Toy products ◆ Radio and telecommunication terminal equipment ◆ Refrigeration and freezing equipment ◆ Personal protection equipment ◆ Simple pressure vessel ◆ Hot water boiler ◆ Pressure equipment ◆ Pleasure boat ◆ Construction products ◆ In vitro diagnostic medical…

    November 9, 2019
    6210
  • What about the loss of foreign trade customers? Remedy by mail

    Recently, a small partner and I talked about the loss of customers. His website sells kitchen utensils and cleaning products. From monthly statistics, we know that the website traffic and orders are not bad, but the re-purchase rate is low. A considerable number of customers have not placed another order after buying it once or twice. We analyzed and ruled out the cause of the website itself, and found that he did not have a kind of consciousness to actively maintain customer relations.For customers who have purchased commodities, they actually recognize your products and websites. Of course, some non-essential items will not be purchased frequently, but we should not ignore the purchasing potential of these lost customers. If a customer does not place an order within 1 or 2 years, it does not mean TA will never place another order. The most common way to maintain customer relations in foreign trade is to push mail. So, what skills will not cause inefficient mail? I. Attractive Headlines The purpose of the title is to attract the recipient to open the mail….

    November 9, 2019
    6420